By participating in this highly specialized conference you will
learn:
- Why risks should be factored in and managed
throughout the entire project, not just at the concept stage.
- How to manage the unknowns and incomplete
information inherent to innovation
- How the Design Structure Matrix can help
you with iterative decision-making
- How to assess customer needs and the
marketplace before fully investing in development
- How to identify systemic problems and
potential solutions that can have an impact on multiple programs
- A new framework for assessing the value of
intellectual capital, including patents, research portfolios,
skilled R&D departments, and strategic partnerships - a method
that is consistent with accepted tools of corporate finance.
- How to minimize the risk of committing to
new ventures
- How to identify, quantify, rank and manage
major risks effectively
- How to manage the root causes of a risk
(rather than its symptoms)
- How to distinguish between "risks" and
"issues" which require different types of management
- How to overcome the organizational and
cultural impediments that can undermine implementation of an
effective risk management program
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Who Should Attend:
VPs and Directors of Product Development, Engineering, R&D,
Marketing, CTOs, Program Managers, Project Managers, and Team
Leaders.
Especially recommended for
NPD teams from medical device, automotive, aerospace/defense,
and other high-stakes industries |
Supporting Organization:
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Publication Sponsor: 
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BONUS!
Conference participants receive:
A FREE
copy of Proactive
Risk Management: Controlling Uncertainty in Product Development,
the new book by Preston Smith and Guy Merritt!
[Sample Chapter]
- PLUS -
 Complimenatry
one-year subscription to the MIT Sloan
Management Review
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