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Why this conference
is important to you.
As the race to innovate has heated
up, so has the race to find external technologies and make good
deals. While going outside is often key to faster growth, there
are many challenges and risks � from identifying differentiated
customer needs to qualifying and choosing the right
technologies, sources, and partners.
You must know where to look,
how to screen, and how to make arrangements that allow you to
move swiftly into development -- while the market window is
open. You need to scan the globe for hidden opportunities and
technology gems as well as for potential disruptors,
competitors, and patent sharks. You should know what IP is worth
� both your own and any that you might acquire. Finally, and
perhaps most importantly, you must pay attention to internal
R&D, including team motivation, organizational structure and
strategic alignment. You must know how to bring �outside in.�
To learn how others are
handling these sensitive and complex challenges, we invite you
to attend Management Roundtable�s First
Annual Summit on Technology Sourcing for Faster Innovation and
Business Growth to be held October 28-30, 2008
in Boston, MA.
This Summit will bring together
industry leaders to share candid insights, experiences and
lessons learned. Practitioners from companies such as
IBM,
P&G,
Avery Dennison,
Nokia,
Corning,
Dow AgroSciences,
Kraft Food,
Kimberly-Clark Heath
Care, Cadbury,
Johnson & Johnson,
BD Diagnostics,
Reckitt Benckiser,
Motorola, and
more will describe how they have implemented Technology Scouting
and Open Innovation programs; specifically, how they have
expanded their innovation networks, discovered and assessed
opportunities, leveraged IP (internal, external and joint),
enhanced productivity and competitiveness, and shifted
organizational culture. They will discuss the risks as well as
the rewards and provide you with specific how-to�s based on
their experience.
Overall this Summit promises to
be a rich forum on the strategic integration of external and
internal technologies and innovation, enabling you to expand
your market, business and overall ROI. |
