 BACKGROUND
Linear product development processes
are no longer compatible with a business climate where the
marketplace, customer needs and technology advancements are rapidly
changing. You've got to be able to turn on a dime and readily
respond to these challenges. The real winners are those who can hold
off on "locking-in" requirements as late as possible in their
development process thereby substantially reducing market and
technical risk. What are some of the most successful tools,
processes and methods to determine what your customers really want
in your product and why? How can you streamline and speed up gate
reviews, and still keep your options open?
Find out at Management Roundtable’s
upcoming conference,
Fast and Flexible Product Development, to be held October
8 – 10, 2003, in Chicago. The program will explore the
latest strategies and techniques to achieve a more adaptive
development process; balancing flexibility with structure to allow
you to keep costs low and still get the "right" product to market
first. By participating, you will learn:
- how to reap the benefits of frequent
and "smart" prototyping – getting answers to your development
questions with fast, inexpensive prototypes
- strategies to successfully balance
flexibility and discipline in your development process - just
enough process...just in time
- how to lock-in requirements as late
as possible and still get the product out on time
- how to gain acceptance for iterative
development processes and their value in creating a winning
product without increasing overall costs
- how to implement feedback mechanisms
to generate product preferences throughout the development
process
What Past Participants Have Said About the FFPD Conference:
"Excellent conference! Top-notch presentations. Very applicable
to my project-management discipline."
Kevin Motto
Nuskin Enterprises
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"One of the best conferences I've been to. Excellent, timely
control, with very good speakers. Great venue and location,
great planning and execution by the organizers."
James Snyder
Medtronic, Inc.
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"Project management, process management, product management
require skills and tools and this conference has outlined many
of them"
Ted Girata
Mercury Computer Systems
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"There is no such thing as a silver bullet that will solve all
problems. These conferences provide new tools or show new
methods for sharpening existing tools to solve those problems."
Larry Martin
A-DEC
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"I appreciate the process: cattle prod learning in this
environment, from successful people in the same field, is very
beneficial."
Joe Hepburn
Cessna Aircraft Company
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