Dates & Location:
 October 22-23, 2007 / Cambridge, MA

SPECIAL FEATURES

• Hands-on negotiation exercise, led by acclaimed international business expert, provides participants with practical experience and effective approaches to overcome cultural barriers, build trust, and establish the foundation for partnership success

• Q&A with experts and China-based practitioners from multinational firms: gain the US and Chinese perspective on what works and what doesn’t when developing products in China, with Chinese partners, for the Chinese market

• Realistic how-to’s and lessons learned regarding IP, cultural issues, market entry and accessing R&D talent

• Participants will come away with both a strategy and implementation plan for R&D in China

• Social reception, breaks and lunch and limited attendance designed to facilitate networking, idea-exchange and new business opportunities

• Special group discounts to encourage attendance with key members of your product development team

• Full set of reference materials and a new network of peers and experts provide a resource for follow-up and continued dialogue even after the session has concluded