2
- D A Y W O R K S H O P
Innovation
and R&D in China:
Negotiation, Collaboration
and IP Strategies
Dates
& Location:
October
22-23, 2007
/
Cambridge, MA |
DAY ONE
Developing Your Strategy |
|
8:00
– 8:30 |
Registration and Continental
Breakfast |
|
8:30 – 9:45 |
China for
Innovation - The opportunity and the threat
Roger Nagel, Lehigh
University
- How
China is emerging as a source of innovation and potential
R&D collaboration – beyond commodity products
-
Examples of effective collaborations, key success factors
- Case
examples of failures and risks
-
Partnering vs outsourcing vs R&D centers, pros and cons,
resources
- The
power of guanxi; choosing and structuring partnerships
MORE > |
|
9:45-10:00 |
Refreshment Break |
|
10:00
–
12:00 |
Managing
Intellectual Property and Technology Transfer
Dr. Alan Paau, Cornell
University
- The latest practices, trends,
legislation, and enforcement approaches for sharing and
protecting IP in US /Chinese collaborative teams.
MORE > |
| 12:00-1:00 |
Lunch |
|
1:00-2:00 |
Negotiating and Initiating a Partnership
for Co-Innovation
Lothar Katz,
Leadership Crossroads
- The impact of cultural differences.
Approaches that lead to greater trust, risk-taking and
mutual reward. How to ensure IP is both protected and
leveraged.
MORE > |
| 2:00-2:15 |
Refreshment Break |
|
2:15-5:00 |
Interactive exercise—participants
gain hands-on experience in establishing a US-Chinese
partnership. Learn to effectively communicate and
encourage openness; also when – and how - to draw boundaries
without closing doors. |
|
5:00-6:00 |
Wine & Cheese
Networking Reception |
DAY
TWO
Executing Your Strategy |
|
8:00
- 8:30 |
Continental Breakfast |
|
8:30 – 9:30 |
Featured Presentation—
Developing Innovation Capability in China
-
Canwen Jiang,
MD, PhD; Head, Genzyme Science (R&D) China; Senior Director,
Applied Discovery Research, Genzyme Corporation
How to establish a China R&D presence -- co-development,
leading China-based teams, managing IP, regulatory
considerations, and other critical success factors.
|
|
9:30-10:30 |
Deciding
and/or progressing
your Chinese presence - from outsourcing to partnering to
establishing your-own R&D center, tapping into the Chinese
market, working with intermediaries, universities; staffing,
etc. Case examples– successes & failures, lessons learned. |
| 10:30-10:45 |
Refreshment Break |
| 10:45-12:00 |
Managing
projects, communicating, fostering innovation,
collaboration.
Techniques, tools, resources. Case example(s). |
| 12:00-1:00 |
Lunch |
|
1:00-2:00 |
Q&A Panel:
Dealing with Challenges |
|
2:00-3:00 |
Action
Planning/Wrap-Up
– Come away with specific steps to take upon return to your
organization, identify your primary goals, resources to contact,
techniques to use, etc. |
|
|
|
