The Technology Scouting
Workshop and First
Annual Summit on Technology Sourcing sound similar - what are
the differences, and which should I attend?
Workshop is a two-day "How-To" course,
taught by Dr. Jay Paap. It provides a framework and guidelines for
implementing a formal tech scouting program and covers
organizational considerations, tech scouting practices, open
innovation approaches (partner, license, etc), deal making,
competitive intelligence gathering, and more. Jay provides
industry examples to illustrate key practices. Class is limited to
35 people, with group discussion and exercises.
Attend the Workshop if you seek
a step-by-step plan to implement and/or improve your organization's
Tech Scouting activities. This is a focused session with opportunity
for Q&A, individualized advice, and networking.
Click
here to sign up.
 The
Summit is a two-day conference, co-chaired by Jay Paap, which
builds on the workshop. The content is similar, but at the next level,
with case presentations by more than a dozen leading practitioners from
P&G, IBM, Avery Dennison, Nokia, Corning, Kraft, Kimberly-Clark Health
Care, Dow AgroSciences, Reckitt Benckiser, Motorola, J&J, BD
Diagnostics, and Cadbury
who will share implementation insights. Nearly all the speakers are
workshop "graduates" - it will be a great venue to compare notes! The
content spans Opportunity discovery and assessment, tech scouting &
Open Innovation approaches, integration of new technologies into the NPD
process, and cultural change. Summit co-chair, Paul
Germeraad, a renowned expert on IP strategy, will cover valuating and
leveraging IP and the technology portfolio. Optional half-day
pre-conference workshops on
Scouting, Roadmapping and Open Innovation are offered at
both the basic and advanced level.
Attend the Summit if you want to
hear how other organizations are implementing Tech Scouting as well as
integrating external and internal innovation. This is a multi-speaker
conference with different viewpoints and the opportunity to benchmark
and meet intermediaries and potential partners.
Click here to sign up.
Attend BOTH if you want to
turbo-charge your Tech Scouting and Open Innovation efforts - attend the
Workshop to develop your strategy and action plan, go to the Summit to
take it to the next level. Bring others from your organization for
maximum impact. Special discounts offered
(subtract $100 per person if you attend both events, subtract
another $200 per person if you sign up by August 29.)
Teams save even more.
If you have any
other questions, please call 1-800-338-2223 or 781-891-8080. |
