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N.B. Limited to 30
participants
Is
your company ready to implement Open Innovation? Leading
firms make subtle, but important organizational changes
to engage the outside world.
They provide employees with tools, metrics and
management techniques that facilitate collaboration. How
can you assess your organization�s readiness to
implement this game changing strategy?
Part
of readiness is developing an efficient partner
selection process. What are the key strategies for
finding and selecting great partners?
What should you look for during the assessment period?
How can you map both firms� short and long term
strategies and align expectations? Finally, what are the
metrics for measuring alliance health and overall
performance? If it�s true that �you get what you
measure�, the right metrics drive success.
In
this interactive workshop, Gene Slowinski will describe
the Alliance Framework, a rigorous, structured approach
for implementing Open Innovation. This process is used
by many Fortune 1000 firms to guide their Open
Innovation programs.
Key Take-aways
include:
-
What are the fundamental organizational changes that
lead to Open Innovation success? What mistakes are
often made?
-
What is an "Alliance Framework", and why is it so
important (and challenging to prepare)?
-
Who
should be on the alliance planning team, and what
are their responsibilities?
-
How
do you evaluate the short list of prospective
partners, and what are the most important questions
to ask during the first meeting?
-
What are the metrics for determining alliance health
and performance?
-
How
can an alliance that is not meeting expectations be
turned around?
-
What financial models
do leading firms use to share risks as well as
rewards? How do these models impact the
relationship?
DAY THREE:
WEDNESDAY, APRIL 9 - 3:30p-6:30p (optional dinner to
follow)
Gene Slowinski is the Director of
Strategic Alliance Research at the Graduate School
of Management, Rutgers University, an Executive
Affiliate with PRTM and Managing Partner of the
Alliance Management Group, a consulting firm devoted
to the formation and management of strategic
alliances, mergers and acquisitions. Prior to
forming the Alliance Management Group, he held
management positions at AT&T Bell Laboratories, and
Novartis Corporation. In addition to a Ph.D. in
Management, Gene holds an MBA, and a Masters Degree
in the sciences. He is a member of Los Alamos
National Laboratory�s Technology Commercialization
Advisory Board. For the last 25 years Dr. Slowinski
has consulted and conducted research on the
formation and management of strategic alliances,
joint ventures, mergers, and acquisitions. His
clients include GlaxoSmithKline, Merck, Lucent
Technologies, Motorola, Johnson & Johnson, Ethicon,
ExxonMobil, General Mills, Eastman Chemical, Kraft,
Becton Dickinson, and many other Fortune 500 firms.
With Matt Sagal, he co-authored the book The
Strongest Link. His new book, Reinventing Corporate
Growth is the leading book on growing the
corporation. |
