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The
latest techniques
to enable rapid response and quick course correction. How to use
multiple iterations, accommodate late customer inputs, and delay
finalizing product decisions as long as possible - without tying up
resources or missing market windows.
Learn how to:
Featuring Keynote Presentations by: |
Don
Reinertsen
Co-author of
Developing Products in Half the Time and renowned product
development expert will explore the economic trade-offs motivating
customers to adopt more flexible development processes and how to
combine the benefits of structure and flexibility...more |
Michael
Schrage
Author of Serious
Play: How the World’s Best Companies Simulate to Innovate and
codirector of MIT's Media Lab E-Markets Initiative will discuss how
to cost effectively use prototyping as a strategic tool for
innovation...more |
Plus Case Studies from:
Ford...Hewlett-Packard...Blackbaud...
Boeing...Palm...Steelcase...Motorola...BIODE...Z
Corporation...Lockheed
Martin...MDS SCIEX
...and others... |
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