2 - D A Y W O R K S H O P
Building Profitable
R&D Alliances
Tools and Management
Techniques
June 6-7, 2005 /
Cambridge, MA |
How to plan, negotiate and successfully implement collaborative
product development and research alliances
Download Brochure - Alliance-Mgmt.pdf
69kb
Join two of the
nation’s foremost alliance experts, Drs. Gene Slowinski and
Matthew Sagal, co-authors of The Strongest Link, the #1
best-selling book on strategic alliances.
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Dr. Gene Slowinski
Director, Technical Assistance Program
Rutgers University |
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Dr. Matthew W. Sagal
Senior Partner
Alliance Management Group |
Learn to effectively:
- Plan
– Determine when, how, and which alliances will yield the most
strategic gain; use competitive positioning to identify a short
list of high quality partners; learn how leading firms are
changing the nature of competition in their respective
industries!
- Negotiate
– Put together deals quickly (8 weeks or less to decide
if a deal is a "go" or not); spot and address red flags and
deal-killers; protect intellectual assets; ensure stakeholder
buy-in.
- Implement
– Coordinate resources across organizations; link
decision-making structures; resolve conflicts; overcome cultural
disconnects (both international and organizational); manage
power dynamics between large/small companies; turn around
troubled alliances
PLUS!
Apply your learnings in the Alliance
SimulatorTM, a
rigorous, reality-based alliance experience. Receive expert
guidance regarding your specific alliance challenges. Plan and
problem-solve jointly with your team and external partners. |
About the Instructors
Gene Slowinski is a
well-respected expert on alliance management. He is Director of the
Rutgers University Technical Assistance Program at the Graduate
School of Management, Rutgers University. He has held management
positions at AT&T Bell Laboratories, Bellcore, and Novartis
Corporation. [Full
Bio]
Matthew W. Sagal is a Senior
Partner of the Alliance Management Group. He has been a scientist
and an R&D executive at Bell Laboratories, as well as a product
management and manufacturing executive, and Vice President of
Business Development for Lucent Microelectronics (now Agere
Systems). [ Full
Bio]
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Course Info |
Limited Participation
REGISTER TODAY!
This course is also available as an onsite workshop
To request a proposal for an in-house
workshop, please contact Jackie Cooper via email at
[email protected] or by
phone at 781-891-8080 ext. 211 |
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