Using Patent Analytics to Uncover and Assess Technology Innovation Opportunities – Before Your Competitors!

In today’s global economy, Intellectual Property (IP) – including patents and know-how – may be a company’s most valuable asset. To best leverage this asset, leading firms are using a new and powerful tool called Patent Analytics to assess the competitive technology landscape and make strategic decisions about what technologies to invest in, when (and with whom) to partner or license, and which markets to pursue.

Patent Analytics can help you:

• Gain intelligence and insights about a technology, product area and/or entire industry
• Identify your most active competitors and gain insight regarding their strategies
• Identify new opportunities and markets for licensing, research, and growth
• Identify gaps where complementary technology can be licensed in – or non-core technology where IP can be licensed out for financial gain
• Evaluate and build the potential value of your technology portfolio

To learn how this tool might work specifically for your organization, please join Management Roundtable’s exclusive audiosession, Using Patent Analytics to Uncover and Assess Technology Innovation Opportunities – Before Your Competitors!, on April 30, 2008, from 1:00- 2:30pm ET, featuring technology innovation expert Tom Blailock.

In a 90-minute dynamic format including Q&A and featuring a special ‘story-telling’ component, Tom will tell you how to develop information, using patent analytics to describe a specific technology landscape. With real examples to illustrate, this session will blend technical, patent, and business insight.

Tom will cover:

• Using the Journalistic Approach to Develop the "Story" (Who, What, When, Where, Why, How)
• Why the Story and Approach Matter
• Patents and Patent Analytics
• Suggested Tools and Approaches
• Setting Up the Technology Landscape Assessment
  • Issues
  • White Space
  • Alternative Solutions
• Search Techniques - "Draining the Lake" and related metaphors
• Case Examples and Demonstrations

This session will focus on applying Patent Analytics to choose the right opportunities for competitive advantage and financial gain. You will learn how this information-based approach can help navigate your way through the murky and risky world of potentially lucrative IP; to ensure you spend your time and efforts wisely. It is especially recommended for VPs and Managers of New Product Development, Innovation, R&D, Marketing, Licensing, and OI/Partnering. Teams are welcome to listen together on one line for the same fee.

This session will feature frequent opportunities for questions and answers and will provide participants with guidance on their unique concerns and challenges.

Invite your whole team to join you - the fee is the same as long as you are on one line, just put it on speakerphone!

Can't make the time and date of the call? Join FastTrack and receive the transcript and download the mp3 of this and other audio sessions.

Thomas T. Blailock
Principal
Thomas T. Blailock & Associates

Tom Blailock is Principal and Founder of Blailock Associates, a firm specializing in technology and innovation strategy, IP due diligence, competitive intelligence, technology scouting, technology commercialization.

His previous experience includes leadership positions with, Deloitte Consulting Ernst & Young, the National Technology Transfer Center, and other firms where he guided clients and provided hands-on technology and market assessments as well as Intellectual Asset Management (IAM) strategies.